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Bond PR and Brand Strategy
Member Since: June 2009
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- Mars USA
- Southfield, MI
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- bds mktg
- Irvine, CA
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- Morgan & Company
- New Orleans, LA
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- Fleishman-Hillard
- Saint Louis, MO
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- NVS Marketing Group
- Monrovia, CA
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- Flashpoint Public Relations
- San Francisco, CA
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Head office
- New Orleans, LA
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Employer Description
Bond PR and Brand Strategy is a forward-thinking firm that excels in public relations, brand strategy and marketing. We help our clients achieve their objectives – both tactical and strategic. Our firm differentiates itself from others by having a deep understanding of the industries in which our clients work, and by our ability to help them nimbly respond to ever-changing market dynamics.
Brand Strategy
In today’s highly competitive marketplace, establishing and positioning your brand is more important than ever. Great brands are ones that inspire trust and loyalty among consumers and clients. Great brands establish emotional connections. These connections are not only external, but also with employees and other internal stakeholders. Now, people are more concerned with what’s behind the brand and they care about the values of a brand and company. Bond PR and Brand Strategy helps connect brands with business objectives and across audience groups. We:
- Coordinate internal “brand discovery sessions”
- Compile and analyze industry research
- Perform analysis of competitive landscape
- Develop brand positioning
- Design and implement marketing strategies to position a brand
Marketing Capabilities
MARKET RESEARCH
- Develop and conduct surveys – phone, mail-in and field
- Develop and conduct focus groups
- Design and implement immersion research strategies
- Analyze market research
- Use research to develop marketing strategies
GRASSROOTS / GUERILLA MARKETING
- Develop and implement grassroots marketing strategies
- Create and initiate event and on-site marketing programs
- Coordinate flier and poster distribution via street teams
STRATEGIC ADVERTISING
- Develop and manage highly-targeted advertising strategies
- Create, produce and place print, internet and broadcast advertisements
INTERACTIVE MARKETING
- Design and develop websites
- Write website copy
- Position websites on the internet and through traditional media avenues
- Develop and execute viral marketing campaigns
- Develop and manage internet advertising campaigns
- Design and execute mobile marketing campaigns
- Develop and maintain blogs
- Navigate and infiltrate BLOGOSPHERE
DIRECT MAIL
- Design and produce direct mail pieces
- Assemble mailing lists
- Public Relations,
- Marketing,
- Strategy
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Additional Information
2004- Mc Donald's,
- Fluor,
- Southern Comfort,
- Pierce Paxton,
- The Idea Village,
- Better Than Ezra Foundation,
- Desperado Motorcycles,
- Morris Bart Attorneys At Law,
- The Ponderosa Stomp
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How We're Different
At the core of Bond PR and Brand Strategy are three pillars:
- The delivery of exceptional and consistent Client Service;
- Fostering a Corporate Culture centered on creativity and innovation, an academic approach to client service, professional and personal development of our staff, and social and environmental awareness; and
- Being a Thought-Leader within the PR and marketing space.
The clients we represent, past and present, are highly-regarded within their industries, both among peers and customers. Our client roster includes New Orleans-based small businesses to national corporations entering the Louisiana marketplace to publicly traded companies operating in the global economy.
Our team of account professionals continually and successfully manages client programs across myriad industries in the private and public sectors – professional and financial services, entertainment/music, hospitality, healthcare, real estate development and industrial (energy, telecom, manufacturing, maritime, aviation). The firm’s client experience, coupled with our team of problem-solving, strategic thinkers, fosters a depth and versatility in which we all take great pride.
- Health Insurance,
- Health & Fitness Club Access And Reimbursement Programs,
- Dental Plan,
- Bonuses, Incentives And Sales Contests,
- Paid Time Off,
- Access To Premier Events In Nola
- Recycle Paper, Plastic And Aluminum
- We're proud to have worked with Entrepreneur magazine on a cover story in its August 2009 issue featuring New Orleans as an entrepreneurial hub. As a result, members of New Orleans' business community were featured on Fox Business and CNN, driving awareness to the business opportunities and incentives we have in the city.
- A lot of new business brewing at Bond PR: Geocent, Court Watch NOLA, iChill, Thriv, Reinventing the Crescent and Goss Wealth Management.
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Hiring Information
Bond PR and Brand Strategy is always searching for talented individuals who share our passion for communications and brand management.



